中国公路自行车运动职业化的优势和劣势因素分析

An analysis of the advantages and disadvantages of the professionalization of chinese road cycling

本研究以中国公路自行车运动职业化为对象,采用经济学中比较成熟的SWOT分析方法,从竞技运动职业化发展的角度,对公路自行车运动职业化发展的现状,存在的优势因素、劣势因素以及所面临的机会因素与威胁因素进行分析和研究,提出了相应的发展对策及建议,以期促进中国公路自行车职业化的理论研究和实践探索.

in this study, China road cycling occupation as an object, using the SWOT mature economics analysis method, from the point of view that the development of sports occupation, status of road occupation development, advantages, disadvantages factors and factors analysis and research the factors of opportunity and threat factors and put forward the corresponding countermeasures and suggestions, in order to promote the exploration of China road bicycle occupation of the theoretical research and practice.