2016年中国纪录片产业发展研究报告

Chinese Documentary Industry Development Report in 2016

2016年,中国纪录片产业规模增幅超过12%,纪录片产量增长趋缓,行业新增投入向大项目集中;纪录片正在积聚力量,蓄势待发,社会关注度显著提升;纪录片的市场价值尚待认可,亟须突破定价思维,实现有效市场运营;制作与传播国际化已经成为常态,合作双方在资源互补的基础上,形成经济和文化的双重博弈局面。

In 2016, the production output of the Chinese documentary industry have increased by more than 12%, and tends to slow down. Meanwhile, new investments mainly focus on large projects. The documentary films have been gathering extra strength, and remarkably drawing more attention. The value of this market has not yet been wholly exploited. At this point, the industry pricing desiderates an urgent breakthrough, an effective and productive operation is also urgently required. The internationalization of the Chinese documentary industry productions and consumption has become the new normal, global cooperation and collaboration tend to be more diverse and inclusive.