涉警网络舆情的应对策略和技巧分析

The Coping Strategies and Techniques of the Public Opinion of the Police Network

公安机关作为与群众接触较多的群体,与其相关的事件,特别是负面事件极易引起社会关注,也极易演变为涉警网络舆情事件。近年发生的多起涉警网络舆情事件对警察的职业认同感、公安形象产生巨大影响,甚至激化社会矛盾、破坏社会稳定。因此通过梳理典型涉警网络舆情案件,引入新闻学,心理学等方面技术,结合公安工作特点剖析其生成原因以及日常应对管理过程中的遇到的问题和困难,才能有针对性地总结应对策略和技巧,为积极有效应对涉警网络舆情,维护警察形象,构建良好社会风气提供参考。

The public security organ is an organization with more contact with the masses and events which are very easy to get social attention especially negative events, also easy to evolve into a network of police-related public events. In recent years, the public opinion of the police network has affected professional identity, and could even exacerbate social tensions and undermine social stability. By combing through typical cases, it indicates the necessity of the police network public opinion. And from journalism, psychology, and other aspects of the complexity of the analysis of the cause of public security work and daily management problems and difficulties encountered in the process. By specifically explaining strategies and techniques, the article provides references for responding police network public opinion actively and effectively, maintaining the image of the police and building a good social climate.