应用技术型体育经济与管理专业人才分类培养路径探索

On Differentiated Education Approach of Talents of Application-oriented Sports Economics and Management

本文以体育经济与管理专业人才为研究对象,结合本校该专业人才培养实际情况,对体育市场进行调研,从行业现状、从业领域和人才社会需求等角度进行分析,为应用技术型体育经济与管理专业人才培养方案的制定提供有效依据。

To study the major of sports economics and management in the light of actual situation of the major education in Wuhan Business University, the paper makes the survey on the sports market and analyzes the present situation of the industry concerning the employment scope and talent demand. It is expected to provide the basis for the education of application-oriented technical talents in sports economics and management.