共享单车用户体验研究

Research the User Experience of Sharing Bicycle

共享单车的出现给市民出行"最后一公里"问题提出完美的解决方案。文章运用量表分析,聚焦ofo并综合考虑整个共享单车行业,对用户使用共享单车体验进行分析,最后根据分析结果对政府与共享单车企业提出几点建议。

Due to the emergence of shared bicycle, the public transport problem, which named ＂last kilometer＂, have been perfectly solved. In this paper, we used scale analysis to focus on ofo and synthetically considerated the entire shared bi- cycle industry. Then, we analyzed the experience of shared bicycle users. Finally, based on the results of the analysis, we made a few suggestions to governrnent and shared bicycle companies.