基于模糊前景理论的个人信息安全模型选择

Research on the Selection of Personal Information Security Model Based on the Fuzzy Prospect Theory

针对个人信息安全模型的选择问题,考虑决策者的有限理性心理特征,提出一种基于前景理论的直觉模糊决策方法。通过均匀分布密度函数设计个人信息安全模型决策参考点,基于属性值与决策参考点之间的差异计算获得前景价值矩阵,构建最优化模型确定属性权重,并依据个人信息安全模型的综合前景价值进行优劣排序。

For the decision-making problems with selection of personal information security model,based on the prospect theory,an intuitionistic fuzzy decision making method is proposed,where the bounded rationality psychological characteristics of decision maker are considered.The uniform distribution density function is utilized to construct the personal information security model reference point.With the help of the difference between the attribute value and the reference point,the prospect value matrix is obtained.In addition,an optimization model is developed to derive the attribute weights,and all the personal information security models are further ordered.