试析巴西华侨华人与中国武术的传播

The Analysis on the Spread of the Chinese Martial Arts by Overseas Chinese in Brazil

华侨华人是中国武术在巴西传播的中坚力量。20世纪50年代末以来,以华侨华人为桥梁,中国武术走进了巴西,并在20世纪70年代迎来了快速发展,进入20世纪90年代以来不断向纵深发展。华侨华人主要通过个人、组织和媒介三条路径在巴西社会传播中国武术,推动了巴西"中国功夫热"的兴起和中巴文化交流的发展,助力中国文化软实力的提升与中国国家形象的改善。巴西华侨华人在传播中国武术的过程中积累了一些成功的经验,诸如将技术传播与文化传播相结合;言传身教、身体力行;因地制宜、发挥优势;相互协作、加强管理等,为武术等中国文化品牌走出去提供了有益的启示与借鉴。

Overseas Chinese are the backbone in spreading the Chinese martial arts in Brazil. From the late1950 s,Chinese martial arts entered into the Brazil through overseas Chinese. It developed rapidly in the 1970 s and had deepened since the 1990 s. Chinese martial arts were spread in Brazil by Overseas Chinese mainly through individuals,organizations and the media. The spreading pushed the rising of＂Chinese Kung Fu Fever＂in Brazil and the development of cultural exchange between China and Brazil. It also promoted Chinese cultural soft power as well as national image. In the process of spreading Chinese martial arts,Brazilian overseas Chinese have accumulated some successful experiences,such as combining technical communication and cultural transmission,teaching by precept and example,adjusting measures to local conditions,teaming up together and strengthening management. All these provide inspirations and references for going global of Chinese culture brand s.