摘要
When McDonald＇s opened its first China restaurant in Shenzhen, south China＇s Guangdong Province, in 1990, the biggest appeal of the global fast food chain was its exotic atmosphere. But now in 2017, McDonald＇s has sold control of its China business to local partners and will focus on providing more Chinese-style prod- ucts in the country.
Chinese investors take control of the global fast food giant’s China business to accelerate its local expansion When McDonald’s opened its first China restaurant in Shenzhen,south China’s Guangdong Province,in1990,the biggest appeal of the global fast food chain was its exotic atmosphere.But now in 2017,McDonald’s has sold control of its China business to local partners and will focus on providing more Chinese-style products in the country.
