互联网+语境下电视剧现行评价机制探究

The Current Evaluation Mechanism of TV Series in an Internet Context

电视剧作为观众喜闻乐见的一种节目类型,同时是所有电视节目中所占比例最大的一种类型,对于电视剧评价机制的探究意义重大。在互联网+语境下,电视剧评价方法有收视率、欣赏指数、评奖、网络点击率、网络评分,本文详细分析了这几种评价方法的优劣,并从自身状况、所有者、舆情评估、受众自身分析四个方面建构了新的评价体系。

TV series, as a popular type of program among audiences and the type that is the largest of all TV programs, has an significant role for the research on the evaluation mechanism of the mass media. This article analyzes in detail several evaluation methods such as the audience viewing rate, appreciation data, awards, internet hits, and internet scores with the author's own opinion on these methods.