中国定制家居发展趋势与存在问题的理性思考

Rational Thinking on the Development Trend and Existing Problems of Customized Households in China

近年来中国家具市场一个最大的趋势就是定制家具快速增长,定制家具市场接受度逐年提升,对传统成品家具及活动家具的冲击趋势越发明显。主要的定制家具企业陆续开展了大家居战略,从原来的入墙收纳柜体(橱柜、衣柜、书柜等)向其他家具品类延伸。整体家装、3D家装设计软件的普及推动家具消费从购买单品家具向基于整体居住空间的成套采购发展。但是看起来一片繁荣中国定制家具行业在快速增长的背景下也暴露出各种各样的问题,其中一些深层次的问题会影响中国家具产业的未来发展,需要一些理性的思考与批判,以利于定制家具行业更健康更合理的成长与发展。中国定制家具的未来趋势应是:从"中国制造时代"到"中国装备时代";上游房地产业精装房的推广,加速定制家具的合作重组;高端定制家居成为中国高净值人群的新需求。

In recent years, one of the biggest trends in China＇s furniture market is the rapid growth of customized furniture. The acceptance of custom furniture market is increasing year by year, and the impact on the trend of traditional finished furniture and mobile furniture is becoming more and more obvious. The main custom furniture enterprises successively carried out the strategy, from the original wall to the cabinet（cabinets, wardrobe, bookcase, etc.） extend to other furniture categories. The popularization of the overall home decoration and 3D furniture design software drives the furniture consumption from the purchase of single furniture to the whole purchase development based on the whole living space. It looks like a piece of prosperity, but custom furniture industry under the background of the rapid growth of China has also exposed all sorts of problems, some deep-seated problems will affect the future development of China＇s furniture industry, need some rational thinking and criticism, to facilitate custom furniture industry more healthy and a more reasonable growth and development. The future trend of China custom furniture should be： from ＂Chinese manufacturing era＂ to ＂Chinese equipment era＂; to promote the real estate industry upstream hardcover, accelerate the custom furniture cooperation restructuring; high-end customization home becomes a new demand for high net worth population in China.