乡土文化视野下美丽乡村“个性美”的塑造

The Molding of Beautiful Countryside's "Distinctive Beauty" from the Perspective of Local Culture

美丽乡村建设是促进城乡一体化发展的重要举措,为避免盲目追求建设速度和经济效益而造成的"千村一面"及同质化现象,"个性美"的塑造显得尤为关键。乡土文化作为美丽乡村的根基与灵魂,是塑造"个性美"的基础。该文以乡土文化为切入点,明确乡土文化的内涵与特征以及美丽乡村建设"个性美"目标的前提下,探讨"个性美"塑造的措施与方法,以自然环境资源作支撑,显形象;挖掘和传承生态文化资源作提升,塑内涵;结合环境和文化的特色化价值发展绿色产业,助提升、强发展,塑造"一村一品"的个性美。

Beautiful countryside construction is an important measure to promote the development of urban and rural integration. In order to avoid the blind pursuit of construction speed and economic effieianey causingsimilar patterns and homogenization among villages, the molding of＂distinctive beau- ty＂ becomes particularly critical. Local culture, as a foundation and soul of beautiful villages, serves as the basis of molding ＂distinctive beauty＂. Taking local culture as the starting point, this paper clarifies the connotation and characteristics of the local culture and discusses the measures and methods of shaping the ＂distinctive beauty＂ preconditioned by the goals of the shaping. Supported by the natural environment resources, the image of the countryside can be formed. Uplift by ecological and cultural resources, the connotation can be shaped. Combined with the special characteristics of environment and culture to develop green industry, the development can be strengthened and the distinctive beauty of ＂one village, one taste＂can be established.