从媒介环境学视角对文学传播学研究的思考

The Study of Literature Communication from the Perspective of Media Ecology

媒介环境学兴起于上个世纪后半期的北美传播学界,这个学派主导了20世纪后半期传播学的媒介转向,开拓了传播学研究的新视角和新领域。媒介环境学认为媒介并不是完全中性的,媒介的形式特性构成社会传播环境,媒介技术所提供的传播倾向对人和社会所造成的影响会进一步影响人类的思想和社会文化的样态。将媒介环境学引入文学研究是对社会现实的呼应,在媒介化生存的当下社会中,文学自身需要寻求能够解释当下复杂现象的理论,以期获得理性的思索,同时也是文学以及文学理论学科发展和理论生长的自然选择。

Media Ecology started in the north American communication studies from the second half of the last century.This school dominated the trend of the media of communication studies in the second half of the 20 th century,developed a new perspective and new field of communication research.From the perspective of media ecology,media is not completely neutral,media style characteristics forms the social communication environment,the effects on the people and society by communication tendency of media technology will further affect human thoughts and social culture.The introduction from the media ecology to literature research is the echo of the social reality.In the media-controlled contemporary society,literature itself needs to seek the theory that can explain the contemporary complex phenomena,to obtain a rational thinking,as well as the natural selection of the scientific development and theory growth of literature and literary theory subject.