我国省域体育产业可持续竞争力评价模型及应用研究

The Evaluation Model for Sustainable Competitiveness of Provincial Sports Industry in Chinaand Its Application

为了全面测度我国省域体育产业竞争力水平,为体育产业区域优化布局与持续发展的宏观管理提供理论依据,文章采用物元模型,构建由"发展度-持续度"构成的省域体育产业可持续竞争力二维评价体系。对2011-2014年间的天津体育产业可持续竞争力进行了实例论证,结果表明:天津体育产业可持续竞争力的发展度由1级发展为2级,持续度由2级降为1级,属于"粗放"型,有着被其他省域超越的危险,政府决策者应积极采取应对措施,提升天津体育产业发展水平的同时提升其持续能力,增强体育产业整体的有序性和协调性,是天津体育产业可持续发展的有效途径。

In order to evaluate the competitiveness of China＇s provincial sports industry in a comprehensive way, and provide a theoretical basis for the macro - management of sports industry＇s regional layout optimization and sustainable development, this paper used the matter - element model to construct a two dimensional evaluation system for provincial sports industry＇s sustainable competitiveness, which is composed of developmentality and sustainabilitiy. The system was applied to evaluate the sustainable competitiveness of Tianjin sports industry from 2011 to 2014. The results show that thedevelopmentality of Tianjin sports industry＇s sustainable competitiveness rose from Level 1 to Level 2, while the sustainability decreased from Level 2 to Level 1. It indicates that Tianjin sports industry is of extensive mode and faces the risk of being surpassed by other provinces. The municipal government policymakers should take measures to enhance its sports industry＇s development level as well as its sustainability, and strengthen the order and harmony of its whole sports industry.