区域旅游业景气指数实证分析——以山西省为例

An Empirical Analysis of Regional Tourism Prosperity Index:Taking Shanxi Province as an Example

针对目前区域旅游景气指标体系尚不完善的问题,在梳理现有旅游景气指标的基础上,加入天气情况这一创新性指标,重新构建旅游景气指标体系。基于构建的指标体系,以山西省为实证对象,结合山西省经济特征及旅游发展实际情况,运用合成指数的方法对其2011-2015年的旅游业景气状况进行了分析。结果显示,新构建的指标体系能够从整体上较好地反映山西省旅游业发展的景气度,对政府的宏观管理及企业微观决策具有一定的参考价值。

In view of the present prosperity index system of regional tourism is not perfect,based on the analysis of the existing tourism prosperity index,join the weather this innovative index,reconstruction of tourism prosperity index system. Based on the construction of the index system,taking Shanxi Province as the research object,combined with the economic characteristics of Shanxi Province and the tourism development of the actual situation,the 2011 to 2015 tourism boom conditions using the method of synthetic index are analyzed. The results show that the newly constructed index system can reflect the prosperity of the tourism development in Shanxi Province as a whole,and has a certain reference value for the government’s macro management and enterprise micro decision-making.