摘要
关联规则挖掘是数据挖掘中最重要的挖掘理论之一,广泛应用于图书推荐、产品销售、欺诈发现、疾病医治等实际业务中。该文通过介绍关联规则的相关理论及算法,并应用于产品数据中,结合SQL server及ASP.NET,获取产品销售推荐列表。
Association rule is one of the most important mining theories. It is widely used in book recommendation, product sale, fraud discovery, disease treatment and other business. This paper introduces the related theories and algorithms of association rules, and applies them to product data, and combines SQLServer and ASP.NET to get the sales recommendation list.
作者
黄雪华
HUANG Xue-hua (Hunan city University Information and Electronic Engineer School,Yiyang 413000,China)
出处
《电脑知识与技术》
2017年第9期20-22,24,共4页
Computer Knowledge and Technology
关键词
关联规则分析
数据挖掘
产品销售
association rule analysis
data mining
product sales