居民对城市生物多样性的保护态度及其影响因素——以成都市温江区为例

Residents' attitude to urban biodiversity conservation and its influencing factors:a case study of Wenjiang District of Chengdu City

基于对成都市温江区城市生物多样性保护的调查数据,运用认知行为理论,通过Logistic模型实证分析了居民对城市生物多样性的保护态度及其影响因素。结果显示:居民对温江区城市生物多样性保护持积极态度的比例较大,占样本的87%;受教育水平、"对温江生物多样性熟悉程度"和"是否喜欢温江生态环境"(生态环境认知因素)是影响居民保护态度的主要因素;影响不同居住地的居民对城市生物多样性保护态度的因素存在差异,主要区别在于本地居民的保护态度受教育水平因素的影响较大,而其他县区居民的保护态度受"对温江生物多样性熟悉程度"因素的影响最为显著。

Using urban biodiversity conservation survey data of 2015 in Wenjiang District of Chengdou City,this essay makes an empirical analysis on the residents＇ attitudes toward biodiversity conservation and its influencing factors by Logistic Model based on Cognition and Behavior Theory. The results show that the residents of Wenjiang District who hold positive attitudes toward biodiversity conservation have a high proportion,accounting for 87% of the sample; Education,＂familiarity with Wenjiang biodiversity ＂and ＂whether like Wenjiang ecological environment＂（ cognitive factors） are the main factors influencing the residents ＇ attitudes toward biodiversity conservation; The factors of attitudes toward biodiversity conservation vary from residents living in different places,the main difference is that local people＇s attitude towards biodiversity conservation are greatly associated with education level,and residents in other counties whose attitudes are significantly influenced by ＂familiarity with Wenjiang biodiversity＂.