全域旅游视阈下健康与旅游深度融合探析——以岳阳市为例

Analysis on the Integration of Health and Tourism in the Perspective of All-for-one Tourism: Taking Yueyang City as an Example

基于岳阳市旅游发展的现状,引入全域旅游的理念,对岳阳市健康与旅游产业深度融合的重要性进行阐述.从健康产品的开发、销售和推广、打造健康旅游目的地、培养人才等方面提出岳阳市健康与旅游融合发展的举措,以促进岳阳市旅游业的转型升级.

Based on the current situation of Yueyang tourism development, introducing the concept of region-based tourism, the importance of the deep integration of health and tourism industry of Yueyang is expounded and the health and tourism integration measures is proposed from aspects of health products development, sales and promotion, creating a healthy tourism destination, cultivating talents and so on, thus, the transformation and upgrading of Yueyang＇s tourism industry is promoted.