学前教育市场的信息不对称及其影响对策

Information Asymmetry in Preschool Education Market and Its Countermeasures

信息不对称问题是市场失灵的典型表现,它极大削弱了价格的配置效应。而学前教育市场是个典型的信息不对称市场,由于信息不对称问题的存在,学前教育市场衍生出了许多问题,这些问题包括质量低劣的幼儿园泛滥、高端幼儿园价格奇高、市场处于低位均衡、幼儿园宣传重表面轻实质等,这些问题的解决根源在于治理学前教育市场的信息不对称。一些可行的建议来自于政府管理和学前教育机构自主治理两个方面,政府不仅需要直接的管理与规范,也需要间接的引导与刺激;同时学前教育市场内部需搭建治理的制度架构,专业第三方组织也需建立全面系统的学前教育质量评价体系。

The problem of asymmetric information is a typical manifestation of market failure, which greatly weakens the price allocation effect. The preschool education market is a typical asymmetric information market,because of the information asymmetry, preschool education market spawned many problems, these problems include poor quality, high-end kindergarten kindergarten spread extraordinarily high price is low, the market equilibrium, the kindergarten propaganda heavy surface light essence, solve the root of the problem is that the asymmetric information management of preschool education market. Some feasible suggestions from the government management and preschool education institutions of self governance in two aspects, the government not only need to manage and regulate directly, also need guidance and indirect stimulation; system architecture and internal market to build the governance of preschool education, preschool education quality evaluation system of professional third party organizations also need to establish a comprehensive system.