大理创意旅游开发研究

创意旅游是近年来大理旅游产业发展过程中出现的一种新兴业态,它的开发对于大理旅游转型升级、提质增效和旅游二次创业极为重要。在大理创意旅游开发过程中出现了创意人才不足、政府支持力度不够以及社区参与不足等问题。提出构建与完善人才培养与培训机制、打造创意旅游项目品牌、发展文化创意旅游和提高社区参与度等促进大理创意旅游持续发展的对策建议。

Creative tourism is a new form of development in the process of development of Dali tourism industry in recent years,its development is very important for the transformation and upgrading of Dali tourism,efficiency improvement and tourism second business. There are some problems in Dali's creative tourism development process,such as lack of talent,insufficient government support and lack of community involvement. This paper puts forward some countermeasures and suggestions to construct and perfect the personnel training and training mechanism,create the brand of creative tourism project,develop cultural and creative tourism and raise community participation to promote the sustainable development of Dali creative tourism.