河北黄骅信誉楼百货集团公司经营思想研究

A Study on the Management Thoughts of Huanghua Faith Building Department Group in Hebei Province

河北省黄骅市信誉楼百货集团有限公司是一家以百货零售业为主的股份制商业企业集团。30多年来,信誉楼取得了辉煌的经营业绩,并孕育了一整套经营思想。信誉楼抓住了以员工为本这一企业经营的根本,并在此基础上进一步把握住商业劳动的本质,做到了处处为顾客着想。信誉楼的经营宗旨是:以信誉为本,切实维护消费者和供应商的利益。他们认为,一心想赚钱的路会越走越窄,只有诚心诚意为消费者和供应商着想,财源才会滚滚而来。切实地做到了以诚信文化引领市场竞争。而信誉楼最重要的经营思想是其战略经营思想——始终如一地对坚守小城市的百货业的选择和定位起到了保证企业成功的关键性作用。

Huanghua Faith Building Department Group Co. Ltd. in Hebei Province is a joint-stock commercial enterprise group, mainly focusing on department store retail sales. Over the past 30 years, the Faith Building has achieved brilliant business performance and given birth to a set of management thoughts. And it has grasped the fundamental of the enterprise management,employee-orientation,and on the basis of that,further master the nature of commercial labor,so that realizing making every effort for the sake of customers. The management tenet of the Faith Building is to take credit as the foundation,and earnestly safeguard the interests of customers and suppliers. They believe that the road would be narrower and narrower if just considering making money,and only through sincerely for the sake of customers and suppliers can much money be rolling in. Practically, its market competition has been led by honesty culture. And the most important management thought is its strategic management thought--consistently adhering to the selection and allocation of small city＇s department stores,which plays a key role in ensuring its success.