休闲农业经营组织环境行为驱动力模型构建研究

A Research on Model Construction for Driving Forces for Environmental Behaviors of Leisure Agriculture Businesses

休闲农业经营组织环境行为驱动力有环境规制、利益相关者压力内部驱动力和利益链条、管理层环境意识、信息与技术资源外部驱动力。休闲农业经营组织环境行为驱动力以外部驱动力为主,尤其是环境规制驱动,其驱动力量最强;内部驱动力总体力量较弱,利益链条驱动是内部驱动力的主要来源,管理层环境意识、信息与技术资源等驱动力量不足,但却是最根本最具实效的驱动力量。各种驱动力量目前不能实现均衡有效发展,需进行有效整合,以促进休闲农业经营组织环境行为的实施。

There are external and internal driving forces for the environmental behaviors of the leisure agriculture businesses.The external ones include environmental laws and pressure from the interest groups,and the internal ones include the profit chain,environmental awareness at the management level,and information and technological resources. The leading driving forces are the external ones,especially the environmental laws,which is the strongest. The internal driving forces,with the profit chain as its major source,are weaker on the whole. The environmental awareness at the management level and information and technological resources are believed to be the most effective,but they are unfortunately insufficient. Driving forces of different kinds haven' t achieved a balanced development yet,so it is necessary to integrate them in order to promote the environmental behaviors of the leisure agriculture businesses.