有线电视网络用户收视行为大数据多维分析系统设计

Big Data Based Multi-dimensional User Behavior Analysis System of CATV Network

本文针对有线电视业务特点和需求,设计并实现了一套完整的有线电视网络用户收视行为大数据多维分析系统,方便运营分析人员自定义分析指标,快速绘制收视率报表,帮助广电运营商更全面地对用户收视行为数据进行多维度分析,为运营决策提供数据支持。

According to the business characteristic and requirement of CATV, this paper proposes a design of big data based multi-dimensional user behavior analysis system of CATV network. This system is convenient for operators to customize analysis index, and to quickly draw an audience rating report. It helps radio and television operators to conduct multi-dimensional analysis of user behavior more comprehensively, and to support operational decisions by data.