电视+移动互联网APP平台的创新设计与实践

Design and Practice of Innovative TV + Mobile Internet APP Platform

为了适应移动互联网技术发展、做好主流媒体的主要载体,打造了电视+移动互联网APP平台,推出了苏州云媒体手机APP,将有线电视服务从电视屏延伸到手机屏,在确保信息安全和播出安全的基础上,面向电视与手机同步提供直播、点播、智慧社区等多屏服务,并创新设计了多屏交互、电视伴侣、移动云媒体开放平台、APP+广电网络特色业务、业务管控与系统架构。经过半年的市场推广,获得了良好的市场反应。

In order to adapt to the development of mobile Internet technology and to be the main carrier of mainstream media, a TV＋ mobile Internet APP platform is built and Suzhou cloud media APP for mobile phone is released. The services of cable TV extend to mobile phone. On the basis of information security and broadcasting security, live TV, VOD, intelligence community and other multi-screen services are pushed to both TV and mobile phone. Multi-screen interactive, TV companion, open platform of mobile cloud media, APP＋ broadcasting network business, business management, system architecture are all designed innovatively. The market reacted well after half a year.