党的媒体在苏区社会治理中的作用探析

On the Role of the Party's Media in the Social Governance of Soviet Areas

充分运用各类媒体的宣传作用,传播革命理论,实现广泛社会动员,是中国共产党在革命时期探索、形成的重要经验。苏区时期,中国共产党不止运用报刊媒体宣传革命理论、发布政策法令,更传播现代文明与科学知识,启蒙民众改造旧的社会,改变陋俗旧习,发挥着社会建设及治理的积极作用,推动了苏区社会进步。苏区报刊等媒体社会治理作用的发挥,既源于党的革命经验和媒体策略,又与媒体自身的社会功能及民众的文化心理有关。

Making full use of varied mass media＇s social function to propagate revolutionary theory and promote social mobilization was a significant experience of Communist Party of China （CPC） in the revolutionary period. In soviet period, the social media has not only been used to issue revolu- tionary theory and policy, but also been used to propagate modern science and culture. It helped lo- cals to reform the old society, change bad habits, and promote the social progress. The positive function of mass media in soviet area was attributed to the CPC＇s revolutionary experience and media strategy. It was also related to the social function of the media and the cultural psychology of the people.