摘要
结合钢铁企业的竞争态势,分析钢铁企业开展战略管理和战略研究的重要性,并从竞争情报研究与战略管理的关系入手,阐述竞争情报在战略闭环管理中的作用,提出钢铁企业应当采取培养全员竞争情报意识、组建竞争情报系统、完善竞争情报激励机制等措施来提高竞争情报工作的广度和深度,为战略研究与企业战略闭环管理提供技术支持和信息保障,提高企业的核心竞争力。
In this article, the importance of the strategic management and research is analyzed in combination with the competition situation of the iron and steel enterprises. On the basis of the relationship between the competitive intelligence research and the strategic management, the effect of the competitive intelligence on the strategic closed-loop management is discussed. To improve the core competitive capacity, the iron and steel enterprises should expand scope and depth of the competitive intelligence work by cultivating the consciousness of competitive intelligence of all employees, setting up competitive intelligence system and completing operational and motivational mechanism to provide technology and information for the strategic research and closed-loop management.
作者
王蓉晖
蒋凌枫
张永东
WANG Ronghui JIANG Lingfeng ZHANG Yongdong(Xiangtan Iron and Steel Limited Company of Hunan Valin, Xiangtan 411101, China)
出处
《金属材料与冶金工程》
CAS
2017年第3期58-61,共4页
Metal Materials and Metallurgy Engineering
关键词
竞争情报
战略闭环管理
战略研究
competitive intelligence
strategic closed-loop management, strategic research