摘要
在移动互联网时代,新产品快速开发已成为企业保持竞争优势及获取新利润来源的重要手段。对电子商务能力、新产品开发速度与企业绩效间的作用机制进行了实证研究,并对提出的研究假设进行了检验,得到以下结果:(1)电子商务能力中的电子商务战略能力、管理能力、技术资源对新产品开发速度均有正向影响作用;(2)新产品开发速度对企业绩效有正向影响作用;(3)电子商务能力对企业绩效有正向影响作用;(4)新产品开发速度对电子商务能力与企业绩效之间关系具有中介效应。
In the era of e-business, new product development speed has become he enterprise maintain competitive advan-tage and an imporlanl means of access lo new profit source. Research probes an empirical study on he e-buties, new product development speed and firm performance, tests the hypothesis of he research, the inspection resultshows that: the e-business strategy ability, management ability and technical resources have a posuct development speed; new product development speed has a positive effect on firm performance; e-business capabilitieshave a positive effect on firm performance; the new product development speed of the role of eterprise performance relationship is the partial intermediary role.
出处
《科技进步与对策》
CSSCI
北大核心
2017年第21期73-79,共7页
Science & Technology Progress and Policy
基金
国家社会科学基金重点项目(14AJY006)
国家社会科学基金项目(13BGL153)
关键词
电子商务能力
新产品开发速度
企业绩效
中介效应
E-Business Capabilities
New Product Development Speed
Firm Performance
Intermediary Role