中国汽车后市场内饰产业现状及发展研究

Study on the Current Situation and Development of the Interior Decoration in Chinese Automotive Aftermarket

作为汽车后市场消费中的重要组成部分,汽车后装饰件作为生活必需品,其产品质量越来越成为人们关注的焦点。本文介绍了目前中国汽车后市场装饰件产业概况,对存在的问题做了逐一分析,并针对企业、政府、消费者三方面提出了促进汽车后市场装饰件产业发展的几点建议。

Automotive interior decoration industry is an important part of Chinese automotive aftermarket. Auto interior decoration is a necessity of daily life and the product quality has become a focus of attention. This article introduces the current situation of the industry and gives detailed analysis of existing problems, and brings forward some measures to enterprises, government and consumers to promote the development of automotive interior decoration industry.