大数据背景下企业管理模式的创新研究

Research on the Innovation of Enterprise Management Model Under the Background of Big Data

大数据背景下,企业要想在激烈竞争中站稳脚跟,就要顺应时代发展潮流,积极面对大数据带来的挑战和机遇,改变传统企业管理模式中存在的问题,将大数据时代特点融入到企业管理中,提高企业社会地位,促进企业持续发展。基于此,论文从大数据和企业管理含义入手,分析大数据给企业管理带来的挑战,并提出具有针对性的创新措施,希望能够为企业在大数据背景下提供帮助。

Under the background of big data,in order to gain a foothold in the fierce competition,companies must adapt to the development trend of the times,face the challenges and opportunities brought by big data actively,change the existing problems in the traditional enterprise management mode,integrate the characteristics of big data era into enterprise management,improve the social status of the enterprise,promote the sustainable development of enterprises.Based on this,the paper starts with the meaning of big data and enterprise management,and analyzes the challenges brought by big data to enterprise management,and puts forward targeted innovative measures,hoping to provide help for enterprises in the big data background