我国旅游业绿色发展的创新路径

Green Growth Strategy and Path of Tourism Industry in China

绿色发展与生态文明建设已经成为国家意志诉求的价值目标。绿色经济作为一种低碳型、资源高效型和社会包容型的经济发展方式,对旅游业绿色增长具有重要的指导价值。与此同时,旅游业作为我国经济发展的重要部门,也是推动我国经济向绿色经济转型的关键因素。基于绿色经济发展的相关理论,可从三个层面研究旅游业绿色发展的多维创新路径:政府管理层面,可以通过制定相关的税收优惠、补贴奖励政策来引导和鼓励发展绿色旅游,并制定旅游绿色经济增长指数和进行跨部门合作;企业发展层面,应采取可持续消费与生产模式,提高绿色增长动力,推动旅游服务中的绿色创新,支持绿色清洁生产以及积极采用国际认可的可持续旅游发展标准等;旅游者行为层面,应当努力提倡旅游者采取负责任旅行方式。

Green development and ecological civilization construction have become the value goal of the nation.As a low-carbon,resource efficient and social inclusion of the economic development mode,green economy growth strategy has become the important guidance of tourism sustainable development.At the same time,as an important industry sector of China＇s economic development,tourism is also the key factor of promoting the transformation of the green economy.Based on the theory of green economic development,this research proposes the multidimensional development path of tourism industry green growth strategy from three aspects.In terms of government management,the strategies include tax incentive policy,tourism green economic growth index,cross sectional cooperation.In terms of enterprise development,the strategies include sustainable consumption and production patterns,enhancing tourism green growth motivation,improving service green innovation,supporting the green clean production,and adopting the international-level sustainable tourism standard.In terms of tourist behavior,efforts should be made to improve the tourist responsible travel pattern.