城市居民低碳出行意向的影响因素

Influencing factors of urban residents' low-carbon travel intention

在对计划行为理论进行拓展的基础上,选取上海浦东国际机场旅客为样本,分析了环境问题意识和行为态度、主观规范、感知行为控制对居民低碳出行意向的影响。结果显示:主观规范、行为态度、感知行为控制和环境问题意识均有助于提升居民的低碳出行意向;主观规范通过行为态度的中介作用间接影响居民的低碳出行意向,并通过感知行为控制的中介作用间接影响居民的低碳出行意向。

This essay investigates the influences of the awareness of environmental problem,behavior attitude,subjective norm,perceived behavior control on low-carbon travel intention by adopting a convenience sample from Shanghai Pudong International Airport. The results show that subjective norm,behavior attitude,perceived behavior control and the awareness of environmental problem have significant positive effects on low-carbon travel intention,that subjective norm has an indirect effect on low-carbon travel intention through behavior attitude,and that subjective norm also has an indirect effect on low-carbon travel intention through perceived behavior control.