“互联网+”时代学术期刊的困顿与多元性共生

Predicament and diversification symbiosis of academic journals in internet plus era

【目的】从互联网时代的学术传播的特征出发,论述了加强学术期刊多渠道、全媒体传播的必要性。【方法】采用文献分析法与案例分析法,对当前学术期刊面临的困境作了回顾和分析,力图从多个维度来构建学术期刊的多元化共生模式。【结果】在国际化、数字化与网络化的发展趋势下,学术期刊亟需二次转型,运用互联网思维,融入信息化因素,从传统出版模式转向以"互联网+"为主要特征的知识服务产业。【结论】结合互联网法则和逻辑来重新整合学术出版的运作模式,推演学术期刊与学术共同体、第三方数据库、社会政府之间的多元共生路径,提升学术期刊的知识服务能力和信息传播能力。

[Purposes]Based on the demand of information society for all kinds of knowledge and information,this paper expounds the necessity of strengthening the construction of academic journals and the propagation of all-media knowledge. [Methods]With the methods of literature analysis and case analysis,we reviewed and analyzed the current development of academic journals,and expounded the diversification symbiosis models of academic journals. [Findings]Under the development tendency of international,digital and network,the academic journals apply the internet way of thinking,integrate the information factors,and transform from the traditional publishing model to knowledge service industry characterized by internet plus. [Conclusions] Academic journals should combine with the internet rules to integrate the operation mode of academic publishing,deduce the diversification symbiosis paths among academic journals and community,third-party database,society and government,and enhance their knowledge service capabilities and the capabilities of information propagation.