定制家具发展趋势探析

Analysis of the development trend of custom furniture

伴随着中国家具制造业的转型升级,在"互联网+"行动计划下以及定制家具(家居)消费理念的普及,中国家居定制市场容量迅速扩大,业务年增长率高于30%。定制设计营销作为一种全新的业务发展模式,成为家具业的新"风口",行业企业纷纷布局定制业务,由原来单纯原材料供应商向"设计+产品+服务"的一站式整体解决方案提供商转变。

With the transformation and upgrading of China's furniture manufacturing industry and the popularization of the concept of "Internet + " and the concept of custom furniture( home) consumption,the capacity of China 's customized home market has rapidly expanded and the annual growth rate of business has exceeded 30%. As a brand new business development mode,custom design marketing has become a new "outlet " for the furniture industry.Enterprises in the industry have all laid out their customized businesses,which has changed from raw materials suppliers to one-stop integrated solutions of "design + products + services"business.