卡车车载冰箱发展趋势分析与研究

Icebox-onboard analysis and research

随着社会经济发展,人民生活水平和教育水平提升的同时,国家的基础设施也在不断改善。在这种大环境下,对卡车生产厂家来说,不但要求车辆的运营效率提升,而且也对卡车生活舒适性的要求越来越高,"人、车、生活"概念也将卡车人和车紧密联系在一起。卡车生活舒适性的要求是多方面的,本文主要对车载生活类项目中——车载冰箱的发展趋势进行分析,结合经济环境、市场需求、法规变化、后市场、电子商务、及伴随的机遇和风险等掌握用户的需求,提高收益。

Along with the development of economy and the people＇s living improvement and education levels increasing, the country＇s infrastructure is also improving. In this environment we need to enhance transport efficiency and comfort living. The idea of People, vehicle, living links users closely with the truck. Truck comfort requirements are various, this paper focuses on the research and analysis of on-board refrigerator development. Combining with economy environment, market requirement, Change of Laws and Regulations, after market, competitors and so on, we need to grasp user requirements and the improvement direction.