摘要
研究首先根据相关文献及专家意见,建立了乡村旅游媒体安全风险评价指标体系;其次利用二元比较法确定了指标权重;然后结合二元语义理论,提出了乡村旅游媒体安全风险评价方法;最后以福建省泉州市的3个乡村旅游地为例,对其旅游媒体安全风险状况进行了实证分析。结果表明:乡村旅游地A1的旅游媒体安全风险等级为"中等",交通安全风险中物的因素和管理因素是影响其风险等级的主要因素,是其风险管理的重点;乡村旅游地A2的旅游媒体安全风险等级为"中等",从业者安全风险是影响其风险等级的主要因素,是其风险管理的重点;乡村旅游地A3的旅游媒体安全风险等级为"中等",交通安全风险中的物的因素和环境因素是影响其风险等级的主要因素,是其风险管理的重点。
Firstly,according to the relevant literature review and expert consultation,the author established an index systemfor the risk assessment of rural tourism media safety. Secondly,the weight of each index was calculated by using two-element contrasting method. Then,by combining with the 2-tuple linguistic theory,we put forward 2-tuple linguistic model and method forthe risk assessment of rural tourism media safety. Finally,this study carried out empirical analyses of the risk status of ruraltourism media safety in 3 tourism destinations of Quanzhou city,Fujian province. The results showed that:in rural tourism destination A1,the risk level of tourism media safety was “medium”,and the main factors affecting its risk level were traffic vehicleand management;in rural tourism destination A2,the risk level of tourism media safety was “medium”,and the main factor affecting its risk level was tourism practitioner;in rural tourism destination A3,the risk level of tourism media safety was “medium”,and the main factors affecting its risk level were traffic vehicle and environment.
出处
《江西农业学报》
CAS
2017年第12期147-150,共4页
Acta Agriculturae Jiangxi
基金
福建省社科规划一般项目(FJ2015B217)
福建省中青年教师教育科研项目(JAS150095)
中央高校基本科研业务费资助项目"华侨大学哲学社会科学青年学者成长工程项目"(14SKGC-QG16)
关键词
乡村旅游
媒体安全
风险评价
二元语义方法
实证研究
Rural tourism
Media safety
Risk assessment
Two-tuple linguistic method
Empirical study