摘要
随着旅游行业竞争的加剧,旅游安全已经成为景区综合竞争力的重要组成部分。以平顶山市尧山景区为研究对象,通过发放问卷搜集数据,采用spss软件对数据进行统计分析,得出尧山景区旅游安全的总体水平值,最后提出优化景区旅游安全的对策建议。
With the intensification of competition,tourism security has become an extremely important part of scenic areas' comprehensive competitiveness. Taking Yao Shan Scenic Area for research objects,by questionnaire survey,this study uses SPSS statistical software to analyze the overall level of Yao Shan Scenic Area's tourism security,and comes up with countermeasures and suggestions.
出处
《对外经贸》
2017年第11期75-78,共4页
FOREIGN ECONOMIC RELATIONS & TRADE
关键词
旅游安全
尧山
游客感知
tourism security
Yao Shan Scenic Area
tourists' apperceive
