“微信公众平台链接蒙古包与图书馆”阅读推广研究

A Study on the Reading Promotion of “WeChat Public Platform Linking Mongolianyurt and Library”

内蒙古各级公共图书馆创建蒙古文微信公众平台,实施"微信公众平台链接蒙古包与图书馆"阅读推广模式,不仅可满足移动互联网时代蒙古文读者对图书馆蒙古文微信公众平台的阅读需求,帮助广大读者特别是基层读者足不出户地获取蒙古文文献信息,而且有效地宣传了丰厚的蒙古文文献资源,推动了蒙古文文献信息化、数字化建设。从形式与内容两方面介绍"微信公众平台链接蒙古包与图书馆"阅读推广模式的建设方案,并对移动互联网时代的蒙古文阅读推广提出了相关建议。

Public libraries at all levels in Inner Mongolia create Mongolian WeChat public platform,and carry out the reading promotion mode of ＂WeChat public platform links Mongolianyurt and library＂,which not only meet Mongolian readers＇ reading demand of mongolian WeChat platform of library at the mobile internet era,help the readers especially the readers at the grassroots level get Mongolian documents and informations remaining within doors,but also effectively make propaganda for rich Mongolian literature resources,actively promote the informatization and digital construction of Mongolia literatures.This paper introduces the construction scheme of the reading promotion mode of＂ WeChat public platform lnking Mongolianyurt and lbrary＂from two aspects： form and content,and puts forward some suggestions on the promotion of Mongolian reading in the mobile internet era.