传统文学经典与新媒体传播

Traditional Literature Classics and New Media Spreading

文学经典的魅力在于它在不同的历史语境中不断被传播和解读,产生常读常新的意义和美感,折射出与新时代合拍的文化价值,这正是其具有长久生命力的原因。当今,文学经典在媒体融合的传播语境下异彩纷呈。因此,审视其当代呈现,将新型的媒介传播与传统的传播相结合,寻找出各自的特点和优势加以合理利用,乃是推动文学经典传播,丰富全民阅读内容的必由之路。

The charm of literature classics lies in the beauty of being spread and interpreted in different historical contexts. Novel meanings produced in and matching with the new era reflect its cultural value, which is the reason of its enduring vitality. Today, literature classics transmitted by the new media blossom in radiant splendor. Therefore, re - examining its contemporary form, combining the traditional way of spreading with the new media spreading, rationally utilizing their respective features and advantages, are the only ways of promo- ting the spread of literature classics and enriching the nationwide reading contents.