摘要
在会展经济发展前景广阔的背景下,通过对四川会展人才需求情况的调研,紧密结合四川工程职业技术学院的实际情况,从产教深度融合的视角探讨高职院校会展策划与管理专业学生能力培养的有效途径,从而为学院会展策划与管理专业的建设提供参考和借鉴,达到提高会展人才培养质量的目的。
In the context of rapid exhibition economic development,and through the research on the demand for talents of Convention and Exhibition department on Sichuan. Combine with the actual situation on Sichuan Engineering Technical College,and under the vision of Industry & Education to discuss the method of cultivation of students' abilities. The purpose of the article is to improving the quality of exhibition talents.
作者
王芳
张丹
WANG Fang;ZHANG Dan(Sichuan Engineering Technical College,Deyang, Sichuan 618000,China)
出处
《教育教学论坛》
2018年第5期250-252,共3页
Education And Teaching Forum
基金
四川工程职业技术学院2016年教育教学研究课题"高职院校会展策划与管理专业学生能力培养途径研究"(GG201671192)研究成果之一
关键词
产教融合
高职院校
会展策划与管理
学生能力
培养途径
integration of education and production
higher vocational colleges
exhibition planning and management
student ability
approaches of cultivating