中国社区居家养老餐饮服务市场运行对策研究

A study on market operation of home based elderly catering service

我国老龄化程度持续加剧,养老问题日益严峻,社会对老年餐饮服务的需求愈加强烈。从服务模式、市场供需两个角度,对我国社区居家养老餐饮服务市场运行现状进行梳理,剖析存在的问题主要有价格制约、利润微薄、配置空间缺乏、个性化服务有待完善和配置人员参差不齐等。针对市场运行难题,从优化产品研发、创新服务方式、探索智慧居家养老餐饮服务模式等方面提出对策建议,以期对相关领域实现服务模式优化提供参考。

As the aged population in China increases rapidly, the demand of the elderly catering service is much more eager. The current situation of market operation was analyzed and it is found that the price, profit, busi- ness space, and customized service and professional level of staffare the limiting factors to the home based elder- ly catering service. It is suggested that catering industry could e the market operation of home-based eld- erly catering service by improving the product research, service pattern and smart service model