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基于风险视角研究旅游产业投资行为——以四川省为例

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摘要 旅游业是我国第三产业的支柱产业,通过分析四川省旅游行业的风险投资机制的现状,为提升旅游行业企业的投资效率、降低投资风险;促进旅游行业又好又快发展提出参考意见。
作者 彭三波 江凡
出处 《现代营销(下)》 2017年第10期127-127,共1页 Marketing Management Review
基金 成都信息工程大学银杏酒店管理学院2015年资助科研项目--基于风险视角下旅游产业投资行为研究(项目编号:YXK2015-13)
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