摘要
根据淘宝村呈现的产业聚集化、协调合作、产业链完备等特点,以生态系统理论解释其演化规律,提出淘宝村电子商务生态微系统理论,划分出四大种群,构建该系统理论模型及演化成长模型。以浙江省临安市昌化镇白牛村为案例,剖析淘宝村产业微生态的运行和演化路径,从实证的角度验证了产业微生态的存在与竞争力。
According to the characteristics of Taobao village＇s industrial clustering,coordination and cooperation,and complete industrial chain,this paper explains the evolution rule of the ecological system theory,puts forward e-commerce ecological micro-system theory of Taobao village,divides the consumer population into four groups,and constructs a theoretical model and evolutionary growth model for the system.It analyzes the operation and evolution path of the microecology of Taobao village in Lin＇an,Zhejiang Province,and validates the existence and competitiveness of industrial microecology from an empirical point of view.This study has important implications for microecological theory.
作者
池仁勇
乐乐
CHI Renyong;LE Le(Institute of Chinese Small and Medium Enterprises,Zhejiang University of Technology,Hangzhou 310023, China;College of Economics and Management,Zhejiang University of Technology,Hangzhou 310023, China)
出处
《浙江工业大学学报（社会科学版）》
2017年第4期383-389,共7页
Journal of Zhejiang University of Technology：Social Sciences
基金
国家社科基金重大项目(12&ZD199)
关键词
淘宝村
产业微生态系统
集群成长模型
Taobao village
industial microecological system
cluster growtii model
