基于售电侧改革下电网企业市场开拓路径选择

Selection of Market Development Path of Power Grid Based on Sales Side Reform

通过分析电力市场供给侧改革引起电力市场的变化。简述了售电公司、市场化用户和非市场化客户等售电主体的经营模式,基于此开展了电网企业电力市场将面临新的挑战与机遇的研究:同时。针对售电侧放开后电网企业面临的新情况和新问题,提出了电网企业开拓市场路径的多种选择,即对各类大用户实行差异化服务策略,通过多种形式抢占市场先机,不断提高服务能力和水平,提升市场份额。

This paper analyzes the changes of the electricity market caused by the reform of electricity market supply side,and briefly introduces the business modes of the electricity sales principals such as electricity sales companies,market users and non-market-oriented customers.Based on this,studies are carried out on the challenges and the opportunities faced by the power market of power grid enterprises.Meanwhile,in view of the new situation,a variety of options for grid enterprises to open up the market are put forward.To be specific,differentiated service strategies should be implemented for different types of large users and serving capabilities and level should be improved continuously to enhance market share.