成都市旅游业旅游总收入的影响因素分析

Analysis of Influence Factors of Total Tourism Revenue in Chengdu

在"十三五规划"背景下,研究成都市旅游业发展为成都市打造"世界旅游目的地城市"目标和开展旅游扶贫具有重大意义。通过计量分析,研究表明:接待游客总数、第三产业从业人员数量、城镇居民人均可支配收入、人民币兑美元平均汇率是影响成都市旅游总收入的主要因素;居民基本消费支出的比例过大、旅游人均消费水平低、旅游消费结构不合理、星级饭店的发展困境和旅游消费层级较低等因素在一定程度上阻碍了成都市旅游业进一步的发展。并结合以上分析提出了成都市旅游业发展的对策建议。

In the background of ＂13th Five-Year plan＂, research on the tourism industry development of Chengdu is of great significance to build the ＂world tourism city＂ and carry out tourism poverty alleviation. According to the results of quantitative analysis, the total number of tourists, the number of tertiary industry practitioners, per capita disposable income of urban residents, and the average exchange rate of RMB against the U.S. dollar are the main influence factors to total tourism revenue of Chengdu; In addition, the high proportion of residents＂ basic consumption expenditure, low per capita consumption level of tourism, irrational tourism consumption structure, development dilemma of star hotel and lower levels of tourism consumption are the main factors to hinder the further development of tourism in Chengdu to a certain extent. Combined with the above analysis, countermeasures and suggestions for the develovment of Chen^du＇s tourism industry were out forward.