消费社会背景下地域文创产品的设计理念研究

Research on the Design Concept of Regional Cultural and Creative Products in the Context of Consumer Society

文章研究在消费社会背景下,基于地域文化的文创产品设计理念。通过分析地域文化在消费社会中处境,以及对地域文化和消费文化的比较分析,得出在消费社会环境下的多维度设计理念。基于地域文化的文创产品设计在新的社会背景下需要遵守"尊重"这一基本原则,并从人、文、器这三个维度,提出不同层次的设计理念。

This paper studies the design concept of cultural and creative products based on the regional culture in the context of consumer society.Through the analysis of the situation of regional culture in the consumer society, as well as the comparative analysis of regional culture and consumer culture, we can conclude the multidimensional design concept in the consumer society. The design of cultural and creative products based on the regional culture needs to adhere to the basic principle about‘respect＇ in new social context, and put forward different levels of design ideas from the three dimensions including people, culture and objects.