大数据助力互联网金融创新发展模式的探析

Analysis of Big Data's Role in Promoting Internet Financial Innovation and Development Model

当前,随着我国经济转型升级的不断加快,以及"互联网+时代"与大数据时代的进入,我国开始步入新经济时代。在此背景下,金融与互联网以及大数据等相互融合,共同发展。在纷繁复杂且数量巨大的数据信息中,通过层层筛选,获取到促进金融决策的有利信息,对金融行业的发展大有作为。本文在大数据与互联网金融的关联性、重要性以及亟待解决的问题等分析的基础上,提出了大数据下的互联网金融创新发展模式的具体路径。

At present, with the continuous acceleration of China＇s economic transformation and upgrading, as well as the entry of Internet ＋ era and big data era, our country starts to enter a new economic era. In this context, finance and the Internet and big data are integrating mutually and developing together. Obtaining favorable information in the numerous, complex and huge amount of data information through multiple layers of screening to promote financial decision-making can accomplish much for the development of financial industry. Based on the analysis of the relevance and importance of big data and Internet Finance and the problems demanding prompt solution, this article puts forward the specific path of innovation and development mode of Internet Finance under big data.