基于创意产业视野探究徽州文化价值——徽州文化的另一种表达

Study on the Huizhou Culture Value Based on View of Creative Industry——Another Expression of Huizhou Culture

徽州文化作为与藏族文化、敦煌学齐名的一项特色鲜明的地域文化,在徽州文化体系中,主要有徽派建筑、徽菜、徽州商人这几大组成部分,任何一种传统文化能够保留下来都是因为其内在蕴含的丰富的人类智慧的结晶和文化内涵,从形式上来说,传统的徽州文化元素都是以建筑、美食、经商这些固化或常态的形式来反映和表达,而创意文化产业作为一种以形象思维和创新为主的新兴产业,在新时代背景下,如何将这种传统文化用新的视角进行解读和表达,让这种蕴含着文化精华的地方特色文化发扬和传承下去,是值得探讨和研究的话题。

Huizhou culture is adistinctive regional culture which is equally famous as Tibetan culture and Dunhuang culture. It mainly consists of the culture of Huizhou architecture, Anhui cuisine and Huizhou merchants. The reason that a traditional culture can remain is all due to the abundant human wisdomcrystallization and cultural connotation in the culture. In terms of form, the traditional elements of Huizhou culture are all reflected and expressed in the solidified or normal forms as architecture, cuisine and business. And creative culture as a new industry based on imaginal thinking and innovation, how to use it to interpret and express this traditional culture from a new perspective under the background of new era, so as to make the culture have local characteristicsand essence to carry forward inheritance in the future is a worth discussing and researching topic.