摘要
文章回顾了语言经济学的发展历程,将语言经济学理论与商务英语相结合,在语言经济学范式下分析语言的经济、价值属性。文章提出了基于语言价值、经济、人力资本、公共产品和制度属性的商务英语学科命题,并将文化差异研究纳入商务英语的研究范畴,语言经济学为建构商务英语理论提供了充分的学理依据,而商务英语的研究理论能给跨文化交际实践提供解释力。
This paper reviews the developments of the economics of language, and combines its theory with business English, an-alyzing the economic and value attributes of language. It provides a theoretic framework for the studies of business English and ex-plore the theoretical basis of its subject orientation. This paper proposes five orientations for business discipline: value, economic,public goods, human capital and institution. Cultural differences are encompassed in the category of business English studies. Thee-conomics of language serves as sufficient theoretical basis for business English studies which can help the explanation of cross-cultur-al communication practice.
出处
《高教学刊》
2018年第1期99-101,共3页
Journal of Higher Education
基金
安徽农业大学2016年度繁荣发展哲学社会科学重点基金项目(编号:03087038)
关键词
商务英语
语言价值
经济属性
制度属性
跨文化
business English
language value
economic
institution
cross-cultural