3Schmitt B H. Experiential Marketing[J]. Journal of MarketingManagement,1999(1):53-67.
4Robert Rubinoff. How To Quantify The User Experience [EB /OL]. (2004-03-21)[2014-03-13]. http:/ / www. sitepoint.com / quantify-user-experience /.
5Hassenzahl M,Tractinsky N. User Experience:a Research Agen-da [J]. Behaviour & Information Technology,2006,25(2):91-97.
6Peter Morville. User Experience Design [EB / OL]. (2004-06-21)[2014 -03-12]. http:/ / semanticstudios. com / publications /semantics / 000029. php.
7J Park,SH Han,HK Kim,et al. Developing Elements of UserExperience for Mobile Phones and Services:Survey,Interview,and Observation Approaches [J]. Human Factors and Ergonom-ics in Manufacturing and Service Industries,2011,10(1002):1-15.
8Jennefer Hart,Charlene Ridley,Faisal Taher,et al. Exploring theFacebook Experience:A New Approach to Usability [C]. Pro-ceedings of the 5th Nordic conference on Human-computer inter-action. New York:ACM Press,2008:471-474.
9杜海. SNS 网站的用户体验研究[D]. 重庆:西南大学,2013.
10Davis F D. Perceived Usefulness,Perceived Ease of Use,and Us-er Acceptance of Information Technology [J]. MIS quarterly,1989:319-340.