中百“多点”抢滩新零售

Zhongbai Group and Dmall rushing into new retail market

2017年底,全渠道零售平台多点Dmall（以下简称多点）与中百集团联合宣布战略合作。在阿里系新零售业态盒马鲜生即将入驻武汉的当口,中百集团牵手多点意欲何为？它会给客户带来怎样的购物体验？多点是谁提起多点,武汉人可能比较陌生。这家公司成立两年有余,豪华的创始团队阵容在业界赫赫有名。其初创团队里,CEO刘江峰曾是华为荣耀事业部总裁,在任一年曾创造2000万部终端出货量的成绩,并将荣耀销售额从1亿美元提高到24亿美元。

As the brand leader of Hubei supermarket field, why does Zhongbai Group choose cooperation with Dmall? An ordinary view from insiders is that Zhongbai Group is suffering a greater pressure by transformation and upgrading. The netprofits of Zhongbai Group kept falling in successive 3 years before 2016, and made a loss of 233 million yuan in year 2016. In front of market downturn, Zhongbai Group needs to seek a revolutionary path for itself.