文化创意产业对杭州市经济发展影响的实证研究

An Empirical Study on the Impact of Cultural and Creative Industries on the Economic Development of Hangzhou

自"十一五"规划起,文化创意产业的发展就逐步受到高度重视,上升为国家经济发展的关键推动力之一。杭州作为沿海经济发达城市,较早地感知到了文化创意产业经济效益高,能源消耗小的特点,所以近年来杭州市不断加大文化创意产业的发展力度。文中以2011—2015年杭州市的统计数据定量分析了文化创意产业对经济发展的影响,并运用灰色关联分析法分析了文化创意产业对产业结构优化的影响。结果表明:文化创意产业增长弹性系数为0.2以上,文化创意产业对经济增长的贡献度逐年上升,拉动度有波动,但总体趋势是上升的,文化创意产业对三次产业均有一定的影响,只是影响程度不同,对第三产业影响最大,其次是第二产业,对第一产业影响最低。最后,基于研究结果和对结果进行分析的基础上,提出了相应的对策和建议。

Since the 11th Five-Year plan,much attention has been paid gradually to the development of cultural and creativeindustries, which become one of the key driving forces for national economic development. Hangzhou, a coastal veloped city,ater perceiving the high economic efficiency and low energy consumption characteristics of cultural and crea-tive industries have continued to increase efforts to develop cultural and creative industry in recent years. Based on the sta-tistical data of Hangzhou in 2011 -2015 ,this paper quantitatively analyzed the influence of cultural and creaon economic development and the influence of cultural creative industries on the optimization of industrial the method of grey relational analysis. The results show that the growth elasticity coefficient of cultural creative industry is a-bove 0.2,that the cultural and creative industry’s contribution to economic growth is increasing year by year,though with pulling rate fluctuations, but the overall trend is rising, that the cultural and creative industries have a certain degree of in-fluence on the three industries,but not at the same degree,and that the greatest impact is on the third industry,followed bythe second industry and the first industry. Finally,based on the research results and the analysis of the results,the corre-sponding countermeasures and suggestions are put forward.